An initiative of The Result
TR Twikorere

Twikorere Research

Bringing the research way of thinking into everyday life, so that decisions are made deliberately rather than reactively.

Background and rationale

Pause, ask, gather, weigh, then decide

Every minute, each of us makes decisions, and a single minute can lead to lifelong, irreversible trouble. Yet many personal decisions are made quickly and under pressure rather than based on evidence.

Reactive decisions carry a heavy and lasting cost. A study that followed about 1,000 people from birth to age 32 found that those with the least self-control were far more likely as adults to face serious health problems (27% compared with 11%) and criminal convictions (43% compared with 13%) (Moffitt et al., 2011). Pressing financial worry has been shown to lower cognitive performance by the equivalent of about 13 IQ points (Mani et al., 2013).

Deliberate decision-making can be learned. Research offers a proven method: identify the decision, collect data, analyse it, then decide. Twikorere Research brings this research mindset out of universities and into each person's daily life.

The research way of deciding

  1. 01Identify the decision
  2. 02Collect data
  3. 03Analyse it
  4. 04Then decide
Our goal

Collaborating with communities to apply the philosophy of research to daily life, so that decisions are made deliberately rather than reactively.

Project outcomes

500,000People reached and applying the philosophy
5Book editions published
500Copies distributed per edition
1,000Posts prepared and shared